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	<title>whatever &#187; waterfront</title>
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	<description>rambling thoughts</description>
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		<title>it&#8217;s showtime</title>
		<link>http://www.whatever.net.nz/2009/11/its-showtime/</link>
		<comments>http://www.whatever.net.nz/2009/11/its-showtime/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 23:30:44 +0000</pubDate>
		<dc:creator>martin</dc:creator>
				<category><![CDATA[biz]]></category>
		<category><![CDATA[funnies]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[armageddon expo]]></category>
		<category><![CDATA[paintball]]></category>
		<category><![CDATA[small biz]]></category>
		<category><![CDATA[tag paintball]]></category>
		<category><![CDATA[waterfront]]></category>
		<category><![CDATA[wellington]]></category>

		<guid isPermaLink="false">http://www.whatever.net.nz/?p=161</guid>
		<description><![CDATA[One thing I said when we first started the business is that we would be focussing our marketing spend &#8220;below the line&#8221; and use direct communication and word of mouth to drive the business forward. Well that appears to be working &#8211; and we&#8217;re posting some fantastic growth figures (albeit off of a base that [...]]]></description>
			<content:encoded><![CDATA[<p>One thing I said when we first started the business is that we would be focussing our marketing spend &#8220;below the line&#8221; and use direct communication and word of mouth to drive the business forward.</p>
<p>Well that appears to be working &#8211; and we&#8217;re posting some fantastic growth figures (albeit off of a base that wasn&#8217;t &#8216;woohoo&#8217; material to start with.  Hell next week alone we&#8217;ve got 400 people booked in across the 7 days to come and play paintball with us at <a href="http://www.tagpaintball.co.nz">TAG</a>.</p>
<p>And that&#8217;s good numbers on a New Zealand standard.</p>
<p>So we&#8217;ve decided to mix it up a little, and next year we will be exibiting at the <a href="http://www.armageddonexpo.com/nz/">Armageddon Expo</a> in Wellington.  It should be a bit of a laugh &#8211; we&#8217;re looking forward to it a lot &#8211; and the ideas of what we can do with our stand are flowing thick and fast.</p>
<p>I&#8217;ll try and post up a couple of times about what we&#8217;re doing in that space &#8211; but we&#8217;ve only got around 4 months to get it finalised.  The show is April 2/4 2010 &#8211; so book sometime out and see what&#8217;s happening.</p>]]></content:encoded>
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		<title>java goodness</title>
		<link>http://www.whatever.net.nz/2009/08/java-goodness/</link>
		<comments>http://www.whatever.net.nz/2009/08/java-goodness/#comments</comments>
		<pubDate>Tue, 04 Aug 2009 09:09:05 +0000</pubDate>
		<dc:creator>martin</dc:creator>
				<category><![CDATA[whatever]]></category>
		<category><![CDATA[java goodness]]></category>
		<category><![CDATA[mojo coffee]]></category>
		<category><![CDATA[waterfront]]></category>
		<category><![CDATA[wellington]]></category>

		<guid isPermaLink="false">http://www.whatever.net.nz/?p=55</guid>
		<description><![CDATA[And on the subject of coffee goodness &#8211; the venue of choice for those is anywhere in Wellington with &#8220;Mojo&#8221; in the name.  The guys are awesome at all the venues I&#8217;ve been to &#8211; but big shouts out to the team at Old Bank Arcade &#38; on the waterfront. On the subject of the [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption aligncenter" style="width: 628px"><a href="http://www.stuff.co.nz/dominion-post/news/wellington/2661474/Coffee-firm-full-of-beans-about-its-place-in-history"><img title="Mojo Coffee Cartel" src="http://static.stuff.co.nz/1248208610/099/2662099.jpg" alt="Source: NZ Stuff" width="618" height="360" /></a><p class="wp-caption-text">Source: NZ Stuff</p></div>
<p>And on the subject of coffee goodness &#8211; the venue of choice for those is anywhere in Wellington with &#8220;<a href="http://www.mojocoffee.co.nz">Mojo</a>&#8221; in the name.  The guys are awesome at all the venues I&#8217;ve been to &#8211; but big shouts out to the team at Old Bank Arcade &amp; on the waterfront.</p>
<p>On the subject of the waterfront the Mojo team are moving head office to shed 13.  Can&#8217;t wait for them to finish so we can whip into the store and see the factory.</p>]]></content:encoded>
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